{"id":4699,"date":"2023-11-13T12:17:48","date_gmt":"2023-11-13T04:17:48","guid":{"rendered":"https:\/\/wpeyes.com\/wordpress\/?p=4699"},"modified":"2023-11-13T12:19:17","modified_gmt":"2023-11-13T04:19:17","slug":"%e5%a6%82%e4%bd%95%e5%9c%a8-wordpress-%e4%b8%ad%e5%88%9b%e5%bb%ba%e5%92%8c%e7%ae%a1%e7%90%86-ads-txt-%e6%96%87%e4%bb%b6","status":"publish","type":"post","link":"https:\/\/wpeyes.com\/wordpress\/archives\/4699","title":{"rendered":"\u5982\u4f55\u5728 WordPress \u4e2d\u521b\u5efa\u548c\u7ba1\u7406 Ads.txt \u6587\u4ef6"},"content":{"rendered":"\n<p>\u60a8\u60f3\u5728 WordPress \u4e2d\u521b\u5efa\u548c\u7ba1\u7406 ads.txt \u6587\u4ef6\u5417\uff1f<\/p>\n\n\n\n<p>\u5982\u679c\u60a8\u7684\u7f51\u7ad9\u9677\u5165\u6b3a\u8bc8\u6027\u5e7f\u544a\uff0c\u90a3\u4e48\u5b83\u53ef\u80fd\u4f1a\u635f\u5bb3\u60a8\u7684\u58f0\u8a89\u5e76\u8ba9\u60a8\u8499\u53d7\u635f\u5931\u3002\u901a\u8fc7\u5c06\u7b80\u5355\u7684 ads.txt \u6587\u4ef6\u6dfb\u52a0\u5230\u60a8\u7684\u7f51\u7ad9\uff0c\u60a8\u53ef\u4ee5\u4fdd\u62a4\u60a8\u7684\u7f51\u7ad9\u3001\u5408\u4f5c\u4f19\u4f34\u548c\u53d1\u5e03\u5546\u514d\u53d7\u5e7f\u544a\u6b3a\u8bc8\uff0c\u5e76\u53ef\u80fd\u589e\u52a0\u60a8\u7684\u5e7f\u544a\u6536\u5165\u3002<\/p>\n\n\n\n<p>\u5728\u672c\u6587\u4e2d\uff0c\u6211\u4eec\u5c06\u5411\u60a8\u5c55\u793a\u5982\u4f55\u5728 WordPress \u4e2d\u8f7b\u677e\u521b\u5efa\u548c\u7ba1\u7406 ads.txt \u6587\u4ef6\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.wpbeginner.com\/wp-content\/uploads\/2018\/01\/how-to-create-and-manage-ads-txt-files-in-wordpress-og.png\" alt=\"\u5982\u4f55\u5728 WordPress \u4e2d\u521b\u5efa\u548c\u7ba1\u7406 ads.txt \u6587\u4ef6\" class=\"wp-image-180571\" title=\"\u5982\u4f55\u5728 WordPress \u4e2d\u521b\u5efa\u548c\u7ba1\u7406 ads.txt \u6587\u4ef6\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>\u4e3a\u4ec0\u4e48\u5728 WordPress \u4e2d\u521b\u5efa\u548c\u7ba1\u7406 Ads.txt \u6587\u4ef6\uff1f<\/strong><\/h4>\n\n\n\n<p><a href=\"https:\/\/www.wpbeginner.com\/beginners-guide\/make-money-online\/\">\u51fa\u552e\u5e7f\u544a\u7a7a\u95f4\u662f\u4f7f\u7528 WordPress \u5728\u7ebf\u535a\u5ba2\u8d5a\u94b1<\/a>\u7684\u597d\u65b9\u6cd5\u3002\u7136\u800c\uff0c\u5728\u7ebf\u5e7f\u544a\u6b3a\u8bc8\u5bf9\u4e8e\u54c1\u724c\u548c\u7f51\u7ad9\u6240\u6709\u8005\u6765\u8bf4\u4e5f\u662f\u4e00\u4e2a\u5de8\u5927\u7684\u95ee\u9898\u3002<\/p>\n\n\n\n<p>\u8ba9\u6211\u4eec\u770b\u4e00\u4e2a\u4f8b\u5b50\u3002<a href=\"https:\/\/www.wpbeginner.com\/guides\/\">\u60f3\u8c61\u4e00\u4e0b\uff0c\u4e00\u4e2a\u54c1\u724c\u60f3\u8981\u5728\u60a8\u7684WordPress \u7f51\u7ad9<\/a>\u4e0a\u6295\u653e\u5e7f\u544a\u3002\u4ed6\u4eec\u627e\u5230\u4e00\u4e2a\u58f0\u79f0\u4e0e\u60a8\u6709\u5173\u7cfb\u7684\u5356\u5bb6\uff0c\u5e76\u4e14\u53ef\u4ee5\u5728\u60a8\u7684\u7f51\u7ad9\u4e0a\u6295\u653e\u5e7f\u544a\u3002<\/p>\n\n\n\n<p>\u8be5\u7b2c\u4e09\u65b9\u53ef\u80fd\u662f\u60a8\u6279\u51c6\u7684\u5408\u4f5c\u4f19\u4f34\u4e4b\u4e00\uff0c\u6216\u8005\u4ed6\u4eec\u53ef\u80fd\u901a\u8fc7\u9500\u552e\u672a\u7ecf\u6388\u6743\u7684\u5e7f\u544a\u6765\u5b9e\u65bd\u5728\u7ebf\u5e7f\u544a\u6b3a\u8bc8\u3002<\/p>\n\n\n\n<p>\u5982\u679c\u60a8\u7684\u7f51\u7ad9\u9677\u5165\u5e7f\u544a\u6b3a\u8bc8\uff0c\u7b2c\u4e09\u65b9\u53ef\u80fd\u4f1a\u5728\u60a8\u7684\u7f51\u7ad9\u4e0a\u8d2d\u4e70\u5e7f\u544a\u7a7a\u95f4\uff0c\u7136\u540e\u672a\u7ecf\u60a8\u7684\u6279\u51c6\u8f6c\u552e\u3002\u8fd9\u53ef\u80fd\u4f1a\u5bfc\u81f4\u60a8\u7684<a href=\"https:\/\/www.wpbeginner.com\/start-a-wordpress-blog\/\">WordPress \u535a\u5ba2<\/a>\u4e0a\u51fa\u73b0\u5783\u573e\u90ae\u4ef6\u6216\u6076\u610f\u5e7f\u544a\u3002<\/p>\n\n\n\n<p>\u5728\u8fd9\u91cc\uff0cads.txt \u6587\u4ef6\u53ef\u4ee5\u5e2e\u52a9\u786e\u4fdd\u60a8\u7f51\u7ad9\u7684\u5b89\u5168\u3002<\/p>\n\n\n\n<p>Ads.txt \u6587\u4ef6\u4ee3\u8868\u201c\u6388\u6743\u6570\u5b57\u5356\u5bb6\u201d\u3002\u5b83\u7531 IAB \u6280\u672f\u5b9e\u9a8c\u5ba4\u5f00\u53d1\uff0c\u65e8\u5728\u5e2e\u52a9\u963b\u6b62\u5728\u7ebf\u5e7f\u544a\u4e2d\u7684\u6b3a\u8bc8\u884c\u4e3a\u3002\u5728\u6b64\u6587\u4ef6\u4e2d\uff0c\u60a8\u53ef\u4ee5\u5217\u51fa\u6709\u6743\u5728\u60a8\u7684\u7f51\u7ad9\u4e0a\u9500\u552e\u5e7f\u544a\u7a7a\u95f4\u7684\u6240\u6709\u516c\u53f8\u3002<\/p>\n\n\n\n<p>ads.txt \u6587\u4ef6\u662f\u516c\u5f00\u7684\uff0c\u56e0\u6b64\u5e7f\u544a\u5546\u3001\u53d1\u5e03\u5546\u548c\u7ecf\u9500\u5546\u53ef\u4ee5\u4f7f\u7528\u5b83\u6765\u68c0\u67e5\u4ed6\u4eec\u662f\u5426\u6b63\u5728\u4e0e\u7ecf\u8fc7\u6279\u51c6\u7684\u516c\u53f8\u6253\u4ea4\u9053\u3002<\/p>\n\n\n\n<p>\u5982\u679c\u60a8\u4f7f\u7528<a href=\"https:\/\/www.wpbeginner.com\/refer\/google-adsense\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google Adsense<\/a>\u3001DoubleClick \u6216 Ad Exchange<a href=\"https:\/\/www.wpbeginner.com\/wp-tutorials\/how-to-sell-ads-on-your-wordpress-blog-step-by-step\/\">\u5728 WordPress \u535a\u5ba2\u4e0a\u9500\u552e\u5e7f\u544a\uff0c\u90a3\u4e48\u6211\u4eec\u5efa\u8bae\u60a8\u5411\u7f51\u7ad9\u6dfb\u52a0 ads.txt \u6587\u4ef6\u3002<\/a><a href=\"https:\/\/www.wpbeginner.com\/refer\/google-adsense\/\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><\/p>\n\n\n\n<p>\u8bdd\u867d\u5982\u6b64\uff0c\u8ba9\u6211\u4eec\u770b\u770b\u5982\u4f55\u5728 WordPress \u4e2d\u521b\u5efa\u548c\u7ba1\u7406 ads.txt \u6587\u4ef6\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>\u5982\u4f55\u5728 WordPress \u4e2d\u521b\u5efa\u548c\u7ba1\u7406 Ads.txt \u6587\u4ef6<\/strong><\/h4>\n\n\n\n<p>\u521b\u5efa ads.text \u6587\u4ef6\u7684\u6700\u7b80\u5355\u65b9\u6cd5\u662f\u4f7f\u7528<a href=\"https:\/\/wordpress.org\/plugins\/ads-txt\/\" target=\"_blank\" rel=\"noreferrer noopener\">Ads.txt Manager<\/a>\u3002\u8fd9\u4e2a\u514d\u8d39\u7684\u63d2\u4ef6\u6dfb\u52a0\u4e86\u4e00\u4e2a\u7b80\u5355\u7684\u4ee3\u7801\u7f16\u8f91\u5668\uff0c\u60a8\u53ef\u4ee5\u5728\u5176\u4e2d\u8f93\u5165\u6240\u6709\u6388\u6743\u7684\u5e73\u53f0\u548c\u7f51\u7edc\u3002<\/p>\n\n\n\n<p>\u60a8\u9700\u8981\u505a\u7684\u7b2c\u4e00\u4ef6\u4e8b\u662f\u5b89\u88c5\u5e76\u6fc0\u6d3b Ads.txt \u7ba1\u7406\u5668\u63d2\u4ef6\u3002<a href=\"https:\/\/www.wpbeginner.com\/beginners-guide\/step-by-step-guide-to-install-a-wordpress-plugin-for-beginners\/\">\u6709\u5173\u66f4\u591a\u8be6\u7ec6\u4fe1\u606f\uff0c\u8bf7\u53c2\u9605\u6211\u4eec\u6709\u5173\u5982\u4f55\u5b89\u88c5 WordPress \u63d2\u4ef6\u7684<\/a>\u5206\u6b65\u6307\u5357\u3002<\/p>\n\n\n\n<p>\u6fc0\u6d3b\u540e\uff0c\u524d\u5f80<strong>\u201c\u8bbe\u7f6e\u201d\u00bbAds.txt<\/strong>\u9875\u9762\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.wpbeginner.com\/wp-content\/uploads\/2018\/01\/ads-txt-settings.png\" alt=\"\u4e3a\u60a8\u7684 WordPress \u7f51\u7ad9\u521b\u5efa ads.txt \u6587\u4ef6\" class=\"wp-image-180602\" title=\"\u4e3a\u60a8\u7684 WordPress \u7f51\u7ad9\u521b\u5efa ads.txt \u6587\u4ef6\"\/><\/figure>\n\n\n\n<p>\u8fd9\u5c06\u6253\u5f00\u4e00\u4e2a\u7b80\u5355\u7684\u4ee3\u7801\u7f16\u8f91\u5668\uff0c\u60a8\u53ef\u4ee5\u5728\u5176\u4e2d\u5c06\u6bcf\u4e2a\u5e73\u53f0\u6216\u7ecf\u9500\u5546\u6dfb\u52a0\u5230\u5176\u81ea\u5df1\u7684\u884c\u4e2d\u3002\u4f8b\u5982\uff0c\u6211\u4eec\u5728\u8fd9\u91cc\u6dfb\u52a0 Google AdSense \u4f5c\u4e3a\u6279\u51c6\u7684\u5e7f\u544a\u5e73\u53f0\uff1a<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td>1<\/td><td><code>google.com, pub-0000000000000000, DIRECT, f08c47fec0942fa0<\/code><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>\u7b2c\u4e00\u4e2a\u5b57\u6bb5\u662f\u5141\u8bb8\u9500\u552e\u6216\u8f6c\u552e\u60a8\u7684\u5e7f\u544a\u8d44\u6e90\u7684\u516c\u53f8\u7684\u57df\u3002\u5728\u4e0a\u9762\u7684\u793a\u4f8b\u4e2d\uff0c\u5373 google.com\u3002<\/p>\n\n\n\n<p>\u4e4b\u540e\uff0c\u60a8\u5c06\u6dfb\u52a0\u53d1\u5e03\u5546 ID\uff0c\u8be5 ID \u5bf9\u4e8e\u60a8\u7684\u5e10\u6237\u6765\u8bf4\u662f\u552f\u4e00\u7684\u3002\u5982\u679c\u60a8\u4e0d\u786e\u5b9a\u5728\u54ea\u91cc\u53ef\u4ee5\u627e\u5230\u6b64 ID\uff0c\u5219\u53ef\u4ee5\u67e5\u770b\u7f51\u7edc\u6216\u5e73\u53f0\u7684\u5728\u7ebf\u6587\u6863\u4ee5\u83b7\u53d6\u66f4\u591a\u4fe1\u606f\u3002<\/p>\n\n\n\n<p>\u7b2c\u4e09\u90e8\u5206\u58f0\u660e\u5173\u7cfb\u7c7b\u578b\uff0c\u53ef\u4ee5\u662f DIRECT \u6216 RESELLER\u3002\u76f4\u63a5\u610f\u5473\u7740\u53d1\u5e03\u5546\u76f4\u63a5\u4e0e AdTech \u4f9b\u5e94\u5546\u5408\u4f5c\u3002\u540c\u65f6\uff0c\u7ecf\u9500\u5546\u662f\u6307\u53d1\u5e03\u5546\u6388\u6743\u7b2c\u4e09\u65b9\u4ee3\u8868\u4ed6\u4eec\u8fdb\u884c\u8f6c\u552e\uff0c\u4f8b\u5982\u5e7f\u544a\u7f51\u7edc\u6216<a href=\"https:\/\/www.wpbeginner.com\/plugins\/what-are-the-best-ad-management-plugins-and-solutions-for-wordpress\/\">\u5e7f\u544a\u7ba1\u7406\u89e3\u51b3\u65b9\u6848<\/a>\u3002<\/p>\n\n\n\n<p>\u6700\u540e\u4e00\u4e2a\u5b57\u6bb5\u662f\u5e7f\u544a\u5e73\u53f0\u7684ID\uff0c\u8be5\u5b57\u6bb5\u662f\u53ef\u9009\u7684\u3002<\/p>\n\n\n\n<p>\u60a8\u73b0\u5728\u53ef\u4ee5\u6839\u636e\u9700\u8981\u6dfb\u52a0\u4efb\u610f\u6570\u91cf\u7684\u5e73\u53f0\u548c\u7ecf\u9500\u5546\u3002\u53ea\u9700\u5c06\u6bcf\u4e2a\u7ec4\u7ec7\u6dfb\u52a0\u5230\u5176\u81ea\u5df1\u7684\u884c\u4e2d\u5373\u53ef\u3002<\/p>\n\n\n\n<p>\u5982\u679c\u60a8\u5bf9\u8f93\u5165\u7684\u4fe1\u606f\u611f\u5230\u6ee1\u610f\uff0c\u8bf7\u5355\u51fb\u201c\u4fdd\u5b58\u66f4\u6539\u201d\u6309\u94ae\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.wpbeginner.com\/wp-content\/uploads\/2018\/01\/saving-ads-file.png\" alt=\"\u5728\u60a8\u7684\u7f51\u7ad9\u6216\u535a\u5ba2\u4e0a\u53d1\u5e03 ads.txt \u6587\u4ef6\" class=\"wp-image-180603\" title=\"\u4fdd\u5b58\u5e7f\u544a\u6587\u4ef6\"\/><\/figure>\n\n\n\n<p>\u73b0\u5728\uff0c\u4efb\u4f55\u4eba\u90fd\u53ef\u4ee5\u9605\u8bfb\u60a8\u7f51\u7ad9\u7684 ads.txt \u6587\u4ef6\u3002<\/p>\n\n\n\n<p><a href=\"https:\/\/www.wpbeginner.com\/beginners-guide\/how-to-register-a-domain-name-simple-tip-to-get-it-for-free\/\">\u8981\u67e5\u770b\u6b63\u5728\u8fd0\u884c\u7684\u6587\u4ef6\uff0c\u53ea\u9700\u5c06 ads.txt \u6dfb\u52a0\u5230\u60a8\u7684\u57df\u540d<\/a>\u672b\u5c3e\uff0c\u4f8b\u5982 www.example.com\/adds.txt<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.wpbeginner.com\/wp-content\/uploads\/2018\/01\/ads-txt-example.png\" alt=\"WordPress \u4e2d\u7684 ads.txt \u6587\u4ef6\u793a\u4f8b\" class=\"wp-image-180840\" title=\"WordPress \u4e2d\u7684 ads.txt \u6587\u4ef6\u793a\u4f8b\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>\u4fee\u590d Adsense \u4e2d\u7684\u201c\u98ce\u9669\u6536\u76ca\u9519\u8bef\u201d<\/strong><\/h4>\n\n\n\n<p>\u5982\u679c\u60a8\u4f7f\u7528 Google AdSense\uff0c\u90a3\u4e48\u60a8\u53ef\u80fd\u4f1a\u5728 AdSense \u5e10\u6237\u4e2d\u770b\u5230\u4ee5\u4e0b\u9519\u8bef\uff1a<\/p>\n\n\n\n<p><code>Earnings at risk \u2013 One or more of your ads.txt files doesn\u2019t contain your AdSense publisher ID. Fix this now to avoid severe impact to your revenue.<\/code><\/p>\n\n\n\n<p>\u8fd9\u4ec5\u610f\u5473\u7740\u60a8\u7684 ads.text \u6587\u4ef6\u6ca1\u6709\u6b63\u786e\u7684\u53d1\u5e03\u5546 ID\u3002<\/p>\n\n\n\n<p>\u8981\u89e3\u51b3\u6b64\u95ee\u9898\uff0c\u8bf7\u4f7f\u7528\u60a8\u7684 Google<a href=\"https:\/\/www.wpbeginner.com\/beginners-guide\/how-to-create-a-free-business-email-address-in-5-minutes-step-by-step\/\">\u7535\u5b50\u90ae\u4ef6\u5730\u5740<\/a>\u548c\u5bc6\u7801\u767b\u5f55\u60a8\u7684<a href=\"https:\/\/support.google.com\/adsense\/answer\/10568458\" target=\"_blank\" rel=\"noreferrer noopener\">AdSense \u9875\u9762<\/a>\u3002\u60a8\u4f1a\u5728\u4ee5\u4e0b\u5b57\u6bb5\u65c1\u8fb9\u627e\u5230\u8be5 ID\uff1a\u201c\u6b64\u7535\u5b50\u90ae\u4ef6\u4e0e AdSense \u5e10\u6237\u5173\u8054\u3002\u201d<a href=\"https:\/\/www.wpbeginner.com\/beginners-guide\/how-to-create-a-free-business-email-address-in-5-minutes-step-by-step\/\"><\/a><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.wpbeginner.com\/wp-content\/uploads\/2018\/01\/google-adsense-id.png\" alt=\"Google AdSense \u5e7f\u544a\u5e73\u53f0\" class=\"wp-image-180606\" title=\"Google AdSense \u5e7f\u544a\u5e73\u53f0\"\/><\/figure>\n\n\n\n<p>\u73b0\u5728\uff0c\u53ea\u9700\u8f6c\u5230WordPress \u4eea\u8868\u677f\u4e2d\u7684<strong>\u8bbe\u7f6e \u00bb Ads.txt<\/strong>\uff0c\u627e\u5230\u5c06 Google AdSense \u6dfb\u52a0\u4e3a\u6388\u6743\u63d0\u4f9b\u5546\u7684\u884c\u3002<\/p>\n\n\n\n<p>\u60a8\u73b0\u5728\u53ef\u4ee5\u66f4\u6539\u6587\u672c\uff0c\u4ee5\u4fbf\u5b83\u4f7f\u7528\u6b63\u786e\u7684 ID\u3002<\/p>\n\n\n\n<p>\u4e4b\u540e\uff0c\u4e0d\u8981\u5fd8\u8bb0\u5355\u51fb\u201c\u4fdd\u5b58\u66f4\u6539\u201d\u6765\u5b58\u50a8\u60a8\u7684\u8bbe\u7f6e\u3002\u73b0\u5728\uff0c\u5982\u679c\u60a8\u518d\u6b21\u8bbf\u95ee\u60a8\u7684 Google AdSense 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